Packaging Solutions That Effectively Reduce Product Damage
Your packaging is prone to damage when you have the following practices:
*Improper selection of packaging materials: If the strength of the filled packaging material is insufficient or the wear resistance is poor,
it may not be able to withstand external impact and collision during transportation.
*Unreasonable packaging method: Unstable or overly simple packaging methods and failure to fill the gaps in the carton may cause the
goods to be squeezed or vibrated during transportation and damaged.
*Inadequate management of the transportation link: Reckless operation of the handling personnel or severe vibration during transportation
may also cause packaging damage.
The Hidden Costs of Damaged Products
The quality of packaging will directly affect the customer's purchasing experience and the initial impression of the company's brand.
Product damage caused by poor packaging will indirectly increase the return cost of the product. Coupled with the current trend of rising freight
prices and the increasing return rate of some users, the return freight of damaged goods will slowly erode profits.
In addition, the customer's poor delivery experience reduces the chance of secondary purchases, which will also directly affect financial losses. Coupled with
the customer's poor experience during delivery will also indirectly lead to the loss of some repeat customers and affect revenue.
Imagine if you could reduce the damage and return rate from 20% to 5% by choosing the right packaging for shipping. How much profit would you gain
how many new customers would you get in the process?
How to effectively package to reduce product damage?
The first line of defense to protect your product is the container in which it is placed, such as a corrugated box or carton. But
you must make sure that the packaging box you need is suitable and has a certain strength. Single-layer and multi-layer corrugated boxes
naturally have different protective effects.
By considering the weight of your product and the type of box you need, you can reduce the possibility of the box being squeezed
when stacked and prevent the product from damaging your goods.
In addition to the packaging box, choosing the right cushioning material is also very important to protect your product during transportation.
In the current market, there are a variety of protective packaging options designed to absorb vibration and prevent items from shifting,
from paper padding to air pillows, paper bubble wrap to custom brand solutions, and more.
Depending on your product and the needs of use, each type of packaging void filler has its own unique characteristics and advantages.
Some can provide additional stability, while others can be used faster in your production or transportation environment. Some options are
more environmentally friendly, while other alternatives are more cost-effective.
Here is a brief introduction to two commonly used packaging void filling materials:
Kraft paper: As a recyclable and biodegradable material, kraft paper provides good strength and abrasion resistance, which can effectively
protect products. Its high burst and tear resistance makes it ideal for packaging heavy or sharp-edged items.
Honeycomb paper: Honeycomb paperboard is a lightweight, high-strength packaging material made of paper material. Its honeycomb structure
provides good cushioning and impact resistance, which can absorb and disperse force, thereby reducing the risk of damage to products during
transportation.
Water Activated Tape-Packaging Solutions to Reduce Tampering
When your most important corrugated box is not properly packaged and sealed, it is very easy to be tampered with or stolen, which is
a huge loss for luxury and high-end electronic retailers and manufacturers.
The most direct and simple way to avoid this is to use safe and environmentally friendly water activated kraft paper tape.
It is a water-based and kraft paper tape that immediately becomes sticky when it comes into contact with water and can be tightly and
firmly sealed on the carton. If someone tries to tear it open, it will leave marks.
If you use traditional plastic transparent tape, it will be easily tampered with and theft, resulting in losses.
Conclusion
Using environmentally friendly packaging materials such as kraft paper and honeycomb paper can not only reduce the impact
on the environment but also provide effective protection and reduce product damage.
In addition, if your company encounters a damage rate or return rate of 5% or higher, there may be packaging options that can
help you reduce these rates and improve quality.
The risk of product damage can be further reduced by optimizing packaging design and improving transportation management.
Through these measures, companies can reduce losses, improve customer satisfaction, and protect their market position.
